THE BLOG
Where fellow freelancers find the knowledge they crave and future clients discover the creative expertise they seek
A deep dive into our 'Squarespace Website Intensive' service – Showcasing some of our favourite bespoke websites crafted in just one day!
The 'Website Day Intensive' experience is tailor-made for service providers who understand the important role a strong online presence plays in today's digital landscape. If you're a service based biz seeking a simple, yet expertly crafted website that seamlessly aligns with your brand and effortlessly validates your business, then this service is for you! Whether you're a naturopath, construction company, coach, makeup artist or any other service based biz, our 'Website Day Intensive' caters to those who value simplicity without compromising sophistication.
5 things you need in place BEFORE enquiring with a Brand Designer
Want to work with a logo and brand designer to bring your business to life? We’re unwrapping 5 things to prep BEFORE you enquire to help position your enquiry for success.
Why working with a graphic designer over DIY is a game-changer for your Brand and Website
Discover how expert design not only enhances aesthetics but also communicates your brand's uniqueness effectively. Explore the long-term value of investing in a designer over DIY solutions and why the cost of bad design can be a dangerous pitfall for your business.
Unraveling Branding Terminology: Defining a Brand, Brand Strategy, Brand Identity and Logo
Unravel the complexities of branding terminology, discover the true meanings of ‘brand,’ 'brand strategy,' 'brand identity,’ and 'logo,' to gain clarity for clients and designers alike
Building a Solid Foundation for a Successful Freelancing Business
Discover the Secrets of Building a Solid Foundation for Freelancing. Learn how to craft a killer portfolio, learn the importance of defining your WHY, get your business ducks in a row and choose a pricing model to set your rates.
A Curated Collection of Must-Read Books for Freelancers and Creative Business Owners
As a fellow freelance designer and creative business owner, I'm constantly on the lookout for new books to fuel my craft and take my business to the next level. Today, I'm stoked to spill the beans and share with you 🐛
So here are my all-time favourite books that have played a major role in shaping my creative business journey:
Embracing Change: Is your Business Ready for a Re-Brand?
A re-brand is an exiting time to strategically refresh your business so that you can connect with THE RIGHT audience, show off your KEY DIFFERENTIATORS, show people EXACTLY what it is you do and how you can help them, reflect NEW GOALS, PRODUCTS OR VALUES and mostly importantly successfully LEVERAGE YOUR BUSINESS and positively CHANGE THE GAME for you.